Keisha’s Going Commercial

Our girl Keisha Cole has recently been named the face of Luster’s new line of products. The line is called Luster’s Pink Brand Smooth Touch and Keisha’s face will be used to endorse some relaxerkits.

Here’s what the President of Jory Luster had to say: “When we were thinking about the image and benefits of Smooth Touch, Keyshia Cole was a perfect choice. It was important to us to work with someone who already had success and visibility, but also could relate to our target and be someone they would want to emulate. Keyshia is young, talented, beautiful and has an electric personality. She’s perfectly represents the woman who uses Smooth Touch products.”

If you wear box perms…we don’t…make sure you go get yours they will be out this summer.